Gold, Platinum, and More
The metal you pick affects color, feel, and how well your jewelry stands up to daily life. Here is a simple Lindwedel guide focused on durability and upkeep, with a clear look at what karat really means.
What Does Karat Mean
Pure gold is 24 karat, but it is too soft for everyday wear. Mixing gold with other metals adds strength.
18 karat gold is 75 percent pure, made of 18 parts gold and 6 parts alloy.
14 karat gold is 58.5 percent pure, made of 14 parts gold and 10 parts alloy.
More alloy means a tougher metal, but slightly less rich color.

Yellow Gold
Color is warm and timeless.
14 karat is harder and more scratch resistant than 18 karat, though both resist bending well.
Care is simple. Occasional polishing keeps the shine and no plating is needed.

White Gold
Color is bright white due to a rhodium finish.
14 karat stands up best to daily wear, while 18 karat is slightly softer.
Care includes a rhodium refresh every year or two to maintain brightness. This is a quick and easy in house service.

Rose Gold
Color is a soft blush created by adding copper.
Durability is similar to yellow gold, with 14 karat being the sturdier option. The color naturally hides small scratches well.
Care is simple with no plating required. Clean and polish as desired.

Platinum
Color is naturally white with no plating required.
Platinum is dense and highly durable, with strong resistance to bending. Prongs stay secure over time.
It will show fine surface scratches, but the metal is not lost. It shifts and creates a soft patina that many people love. A professional polish can restore a bright finish at any time.
How to Choose
If you want durability for everyday wear, 14 karat gold is often the best balance.
If you prefer richer color, 18 karat offers a deeper tone.
If you want a naturally white metal with long term strength, platinum is a great choice.
Still Deciding
The best way to choose is to see and feel each metal in person. We will show you how they look, weigh, and wear so you can choose what fits your style and your lifestyle.
